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Pavel Djunev
Pavel Djunev

Sharena Cherga

Sharena Cherga: Weaving the Vibrant Tapestry of Bulgarian Culture

In the heart of Bulgaria, nestled amidst rolling hills and ancient traditions, lies the enchanting world of Sharena Cherga. This family-owned business is a testament to the enduring artistry and cultural heritage that has been passed down through generations of Bulgarian weavers.




Sharena Cherga, which translates to "Colorful Rug" in English, is more than just a collection of exquisite textiles. It is a living, breathing embodiment of the rich tapestry that makes up the fabric of Bulgarian identity. Each intricate design, each vibrant hue, and each meticulously woven thread tells a story – a story of a people who have weathered the storms of history, yet have emerged with a deep appreciation for the beauty that surrounds them.

At the helm of this cultural legacy is Sharena Cherga's founder, Ivanka Ivanova, whose passion for preserving the traditional weaving techniques of her ancestors has fueled the company's success. "Our rugs are not just products," Ivanka explains, "they are a reflection of the soul of Bulgaria – the colors, the patterns, the stories that have been woven into the very fibers of our land."

From the iconic Bulgarian rose motifs to the mesmerizing geometric patterns, each Sharena Cherga creation is a masterpiece in its own right. The company's commitment to using only the finest natural materials, such as wool and cotton, ensures that every piece is not only visually stunning but also built to last, serving as a timeless reminder of the enduring beauty of Bulgarian craftsmanship.

As you step into the world of Sharena Cherga, you are transported to a realm where the past and present seamlessly intertwine, where the vibrant hues of the Bulgarian countryside come alive on the loom, and where the rich cultural heritage of this remarkable country is celebrated in every thread. It is a journey that invites you to experience the true essence of Bulgaria, one stitch at a time.


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